About REETI
Our story
The word ‘Reeti’ is of Indian origin and means ‘style’ and ‘way of life’. Reeti is your home to conscious clothing. Our mission is to celebrate individuality through handcrafted, original styles that reflect the essence of the unique you.
At Reeti, we curate a collection of clothing that is sustainably and mindfully produced. We believe in using fashion as a vehicle for change, which is why we prioritize organic, upcycled, and recycled fabrics in our collections. Each piece carries a history, a purpose, and a positive impact on the environment.
Our designers are at the forefront of change. These are creators who infuse their passion into every stitch, while also being deeply conscious of their process. We stand by their craftsmanship, their heritage, and their skills that have been passed down through generations. By supporting artisan-centric practices, we're not just preserving traditions; we're also ensuring that every piece you wear is a work of art.
But most importantly, Reeti is about the freedom to be you. In a world that often pressures us to conform, we're here to celebrate your individuality. Our collection is a canvas upon which you can express your true self.